AI Strategy
Raising transparency and trust in insurance with AI
How AI can materially improve transparency and trust across the insurance value chain.
C-level executive · Board member · Author
Transforming insurance with AI, grounded in the real world.
For over two decades I've helped insurers across the MENA region and beyond turn digital ambition into working, profitable reality. This is where I publish my writing, white papers, and thinking on what actually moves the industry forward.
24+
years in insurance & transformation
CEO · CDO · COO · CTO
C-level roles across leading insurers
MENA
focus, with a global track record
Author
of the best-selling Insurance_Next
What I do
Bridging traditional insurance and digital excellence.
I've spent my career at the forefront of change: as a C-level executive inside insurers and global TPAs, a co-founder, a management consultant at Bain & Company, and a leader in AI and big-data companies. The common thread: turning innovative technology into measurable improvements in profitability and efficiency, without losing sight of the real, physical world insurance actually operates in.
Today I'm Managing Director & Co-Founder of Axxion Claims Settlement Services in Dubai, Head of MENA at The Digital Insurer, a board member across several ventures, and a lecturer on the world's first mini-MBA in Digital Insurance.
GCC Insurance Daily
Latest insurance news
Regulation, governance, AI, and people moves across the region's insurers, updated daily.
Writing & research
White papers
Practical, no-nonsense pieces on digital transformation, AI strategy, and building insurers ready for the new normal.
AI Strategy
Regulation
Motor claims compliance under Federal Decree-Law No. 6 of 2025
What the new UAE insurance law means for motor-claims handling, documentation, and process.
Repair & Claims
The electric vehicle repair gap
The widening gap between EV adoption and the region's capacity to repair them safely.
Keynote speaker
Catch me on stage.
Keynotes on AI, insurance, and real-world transformation, for boards, operators, and insurtechs.
Latest thinking
From LinkedIn
Short, practical notes on AI, motor claims, and insurance regulation across the GCC — published as I write them.
24 Jun 2026
In Saudi Arabia, every motor accident is reported through Najm within 24 hours. Najm assigns fault. Najm runs the repair network. Najm holds the fraud framework. Any motor TPA in Saudi works downstream of Najm. Najm Cooperation…
20 reactions · 2 commentsRead on LinkedIn → 23 Jun 2026California just signed an executive order paying companies to keep humans in the loop on AI deployments. Read past the headline and the policy is subsidizing delay. AI will take the work AI can do. That is the trajectory in…
16 reactions · 4 commentsRead on LinkedIn → 22 Jun 2026The TPA pitch I keep hearing leads with labor cost. That's the wrong frame. What insurers buy from a TPA is execution capacity at the marginal claim, which they can't build in-house cost-effectively below a certain volume. A…
20 reactions · 2 commentsRead on LinkedIn → 21 Jun 2026AI can flag a suspicious motor claim in seconds. Whether it should be the one deciding is the part I keep wrestling with. Most fraud isn't dramatic. It's ordinary: a staged bump in slow traffic, a repair bill talked upward, parts…
17 reactions · 1 commentRead on LinkedIn →