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Structural disloyalty

Structural disloyalty in the GCC retail market?

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Structural disloyalty in the GCC retail market?

I'm giving a speech at the Customer Loyalty and Retention Summit on 24-25th November with the title 'Against All Odds' addressing how to keep customers loyal in the personal insurance markets in the GCC countries

With a structural disloyalty of 30 %, 30 % of your total customer base will be lost every year due to factors outside any insurers control and that has to be factored in when calculating retention rates

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